Pages

12/19/2009

The attention economy, streams and information flow

Looking for a good 18 minute talk to challenge your thinking about marketing strategies in the network era? Then check out dana boyd’s recent talk from the Web 2.0 Expo. For me it starts getting really interesting around 06:17 “Shifting from a model of distribution to a model of attention is inherently disruptive, but it is not inherently democratized ..."



If you’re not into listening (she does talk fast ) then read the paper:
Streams of Content, Limited Attention: The Flow of Information through Social Media

No comments: