“People don’t know what we do because we don’t do a very good job in telling the library’s story”
And as I heard this echoed again just last week, it dawned on me ... perhaps the problem isn’t that people don’t know what libraries do; it’s that we’re too focused on trying to tell “our story" to listen to our users trying to tell “theirs”.
The “story” we should really be telling is NOT the “library’s story” but rather the “community’s (ie our users) stories” and it’s really our users (and their needs) that make libraries valuable, not us!
Yup, can you tell I’m in a reflective mood? Just don’t get me started on … :)